Director of Marketing Analytics & Digital Strategy

Do you geek out over data and love using your problem-solving and technical expertise to help clients do good and drive change? Do you embrace the chance to convert raw data into actionable insights and create captivating visualizations to present to clients? If so, a role as SCORR’s Director of Marketing Analytics & Digital Strategy could be a perfect way to get more from your career. 

Us: SCORR Marketing is the preferred marketing partner for health science companies around the globe. With thriving teams based in Kearney and Omaha, NE, and remote members throughout the U.S. and around the world, we create brands and marketing solutions that matter. 

Our work culture prioritizes diverse perspectives and individual initiative alongside excellent communication and personal camaraderie. You can join our team in Nebraska or from your home office. We’ve had a remote contingent since before it was “a thing,” so we’ve got you covered. 

You: Have a knack for translating complex data and reports into clear, digestible narratives that resonate with clients. Laser-sharp, concise, and highly analytical, you excel at communicating digital strategy across clients, stakeholders, and cross-functional teams with confidence and clarity. With years of experience in B2B marketing, you bring your strategic expertise to social, email, and media campaigns, all while leading and developing the digital team.  

Job Responsibilities

  • Develop key performance indicators aligned with business objectives for annual marketing plans, campaigns, and other client strategies 
  • Lead the internal development of client reporting, analyze cross-channel performance (digital, social, email, paid media, events, etc.), identify trends, and provide actionable improvements 
  • Translate complex data into clear, concise, and actionable insights for internal stakeholders and clients 
  • Partner with cross-functional teams to align analytics with business objectives  
  • Ensure data integrity and accuracy by managing and validating sources 
  • Manage reporting vendor and freelance relationships 
  • Drive growth and ROI by achieving client’s marketing goals and KPIs through effective digital strategy 
  • Develop digital plans and strategy incorporating web, SEO/SEM, AMB, and social through collaboration with client service and service line teams  
  • Inspire teams to be on the forefront of digital approaches, including demand generation and life cycle management 
  • Identify gaps or opportunities to expand digital-related solutions, as well as building them internally 
  • Serve as a client-facing leader, effectively communicating across stakeholders at all levels, including global C-suite executives to marketing managers  
  • Lead and manage the digital team  

Requirements

  • Ability to deliver complex information clearly and concisely 
  • Ability to work in a fast-paced, quality and results-focused environment 
  • Bachelor’s degree in business/analytics, marketing, digital/multimedia, journalism/advertising/communications, or related field 
  • 7+ years of experience in similar field 
  • 3-5 years of prior management experience  

Desired Qualifications

  • Excellent organizational and time management skills 
  • Experience reporting results to C-suite leaders 
  • Overall digital specialist with an integrated marketing strategy background 
  • Driven by opportunity to collaborate and grow global, innovative life science organizations 
  • Experience with marketing automation platforms and paid search 

There recently have been individuals impersonating SCORR Marketing using domain names and email addresses that closely resemble our own. We have demanded that such activities cease, and we have contacted law enforcement. However, we also want to provide this notice so you can avoid such fraudulent contact.

As a reminder, you will only receive communication regarding jobs at SCORR Marketing from email addresses ending in scorrmarketing.com. Any emails coming from any other domain name are not being sent by SCORR Marketing, and they are not associated with the company. If you receive such an email, we ask that you contact us immediately.

All interviews will be conducted in person or through video conference invitations from official company emails. SCORR will never ask for any financial commitment from a candidate as a pre-employment requirement. SCORR will also never ask for your personal financial or banking information or require any financial commitment as a part of our candidate search or application process.

Apply Now